TradeDoubler Tracker™ – November 2003
The TradeDoubler Tracker™ is a monthly report detailing online sales volumes and trends across Europe, based on TradeDoubler’s monitoring of sales made through its European network. It is published at the start of each calendar month and the content is based on data assimilated during the previous month.
TradeDoubler Figures Reveal Healthy Online Christmas Sales
Alarm bells are ringing for European retailers in the wake of reports that offline pre-Christmas sales are down on projections. TradeDoubler, the leading provider of online marketing and sales solutions, however can reveal that online sales figures are rising rapidly in the run up to Christmas. The TradeDoubler monthly Tracker* shows the value of sales completed through its European network increased by over 25 per cent from October to November 2003 1. Even more encouraging is a growth in the number of online sales of more than 220 per cent2.
New focus, new website
TradeDoubler launches its new website which will be the gateway to Europe’s largest portal for buyers and sellers of online marketing.
Patent acquisition from Lemonbox strengthens TradeDoubler's portfolio
The patent and the intellectual rights regard a method for steering information and messages on the Internet within so called clusters. Consumers that visit web sites within a certain cluster, which consist of several web sites within the same category that have similar offerings, without making any purchases will be given the possibility to find other offers that can suit them better based on visitor statistics and purchasing behavior.
200 million in Internet sales boosts results
TradeDoubler’s revenue during 2002 increased from 7 million Euros for 2001 to 15 million Euros in 2002. This increase is accompanied with black figures on a monthly level since September last year, when the company achieved profitability on a group level, which has been achieved ever since. The company’s 10 European subsidiaries, operating across 14 countries, have however generated a positive contribution to the overall income, throughout 2002.
TradeDoubler TrackerTM - January 2004
The TradeDoubler TrackerTM is a monthly report detailing online sales volumes and trends across Europe, based on TradeDoubler’s monitoring of sales made through its European network. The data contained within the tracker shows results from 660 advertisers, spanning a multitude of different sectors. TradeDoubler is an independent third party tracking technology.
