New focus, new website
18 June 2003
Today TradeDoubler launches its new website which will be the gateway to Europe's largest portal for buyers and sellers of online marketing. The purpose of this update is to further establish TradeDoubler's leading position as a provider within online marketing and sales solutions offering the most efficient and cost effective tools on the market.
The website update is also a way to stress the company's current position, which has evolved significantly since the start in 1999, to be a profitable and solid company offering high quality solutions creating a direct impact on its clients' profitability.
TradeDoubler's CEO, Martin Henricson explains;
“A lot has happened at TradeDoubler during the last year which we clearly want to present via the website as well. Some of the changes that we want to stress are: - Wider range of solutions in our portfolio, ranging from technically advanced and hosted management tools to efficiently administered products within performance-based marketing
- Even more experience from the industry which is reflected by sharing it with our clients and partners through account management and consultancy services
- More European markets covered
- New top advertisers with strong focus on Internet marketing and sales experiencing substantial results
- A strong premium network of publishers and major portals with global reach
TradeDoubler offers a broad range of online marketing and sales solutions towards advertisers, publishers and agencies and driving profitability through a combination of advanced knowledge, tailored solutions and reliable technology.
TradeDoubler's vision is to be the preferred long-term partner driving profitability through online marketing and sales solutions. This year, TradeDoubler expects to generate online sales to its clients for over €500 million, and increase with 150% compared to 2002.
About TradeDoubler
TradeDoubler provides solutions for managing online marketing and sales activities on the Internet. The solutions provide companies with the tools to administer online partnerships, drive sales online, carry out branding and promotional campaigns and other direct marketing activities.
The company operates in 14 countries and has more than 500 active clients in Europe that are a mix of local and international companies, including Vodafone, Dell, Apple, Sony, British Telecom and eBay
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Editorial Contacts
For more information contact: Gabriella Stigen, Director marketing and PR, +46 8 40 50 802 or +46 709 950 802,
gabriella.stigen@tradedoubler.com ,
www.tradedoubler.com
